Library Branding Project
Type of Project: Branding, Logo Design, Wayfinding, Poster Design
Design Objective: Create the branding and wayfinding for a fictional library of your choice.
Design Notes:
I chose to design for a music library because I knew my love of music would allow me to be more invested
The final iteration of the logotype uses a warm gradient of colors. It is meant to feel warm, inviting, and dynamic.
I used the same typeface as the logotype for the posters and used overlapping letters to create something colorful and intriguing.
Mission Statement:
Tempo is a library that will serve as a gathering place for the community to engage with music in a way that is fun and educational. There will be an assortment of classes, workshops, resources, and events for listeners, musicians, and those curious about learning more.
Wayfinding mockup
Ticket mockup